This year the world celebrates the 100 years of one of the most popular and used brand: NIVEA.

When I think of Nivea, I immediately picture the blue can and the smell the cream has. Everybody has used Nivea once in their life.

This cream was created by Isaac Lifschutz and Oskar Tropolowitz in 1911 in Hamburg, Germany and since then the recipe has been changed at all. Every year Nivea produces 500 000 cans and 50 tons of cream. In 1983 this cream was taken to the space.

On the 9th May leaving from Hamburg harbour on this special cruise ship, it was organized a huge party with the exclusively performance of Rihanna.